This latest TVC for Clipper Teas encourages infidelity. You must be wondering, why would a tea brand encourage a social evil. Well, over here infidelity does not refer to cheating on your partners to have an affair with someone else, but instead Clipper encourages you to ditch your regular tea brand and switch to Clipper, because “Change tastes good.”
This ad promoted through the hashtag #DitchTheOldBag, features a bunch of couples from all age groups, enjoying a cup of Clipper tea, who seemingly look happy and faithful, but the bylines read how one of them is having an affair. This affair, is revealed to be an affair with Clipper tea itself. The ad shows how ditching little things in life for something new, may not always mean something bad.
Do you think little changes can make a huge difference?