Learning how to increase market share of your business is a crucial step towards strengthening your market position against your competitors. But before you try to answer this question, you need to learn what market share is and how is it calculated. In a nutshell, an increase in market share means relatively increasing market revenues against your competitors. Ways in which a business can increase its market share is dependent on a number of factors. To increase market share you need to analyze the following to be able to gauge your current business situation: Where a business sources its revenue from What is the market size Are there any further growth opportunities in the market? How many competitors are you competing against? This knowledge is very important for you to be able to make informed decisions to gear your business towards success. How to increase market share of your business? Following are…