The 5 Ps of marketing includes the product, price, place, promotion, and people. If you are a new business company, then all your focus must be to reach your target market. The 5 Ps of marketing helps in reaching your audience effectively and efficiently. The better grasp you have over these 5 Ps, the better you will be able to attract customers. Here is a brief explanation of the concept. Product The first ‘P’ stands for product, which means you need to explain every aspect of your product including its benefits to the audience, how it is different from your competitors, its features, its specs, and everything that describes your product or services. You need to focus on delivering the message to your audience – how your product will solve their problem? Your market will only connect with your product if they completely understand it. Price Price is one of…
