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Amnesty International Asks You To Sharpen Your Pencil

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This post was most recently updated on November 30th, 2013

Amnesty International organizes writing marathons each year where people write letters to ask for the liberation of prisoners. They wanted people to realize and take part in these writing marathons, and they did that through illustrated pencils and pencil sharpeners with images of an oppressor torturing people. The audience was expected to sharpen the pencil to make the oppressor disappear.

The video concludes with a commercial, which literally gave me goosebumps! This is a must watch.

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I’m a marketing strategist by day. Marketing and strategy are 2 things that I enjoy because they give me the chance to do what I do best: think, identify opportunities, and connect the dots. By night, I love to inspire people to think big. I truly believe and advocate that every individual has the potential to go beyond what he or she thinks they’re capable of.

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