After reading the caption of the article, you are possibly wondering if that is even possible? But yes, Douwe Egberts came up with a great idea to sample their product – giving away cups of freshly brewed Douwe Egberts coffee to whoever yawns in front of the coffee machine.

One of such machines installed at an airport, made a great campaign for the company as people kept pouring in, only to yawn in front of the coffee dispenser and get a cup of warm coffee for themselves.

Still don’t believe me? Well, then see it for yourself!

yawn-get-free-coffee

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